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First Click Test Template

Find out if users know where to go when they first arrive.

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What is a first click test template?

This template helps you set up and run first click tests — a simple but powerful way to evaluate navigation and layout. By measuring where users click first, you can quickly identify whether your design is intuitive or needs rethinking.

Questions you can answer with this template

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Where would you click first to find the information we described?

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How confident are you that you clicked in the right place?

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What were you expecting to find after you clicked?

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Was anything unclear or confusing about the options presented?

Why use this template?

First click data from this template tells you quickly whether your information architecture is working. It is an efficient way to test multiple layout options early in the design process — before you invest time in high-fidelity prototypes.