AI Moderated Interview

AI Moderated WhatsApp Chat Interview

Run AI moderated text interviews in WhatsApp. Participants answer in a chat they already use, while Terapage's AI moderator asks your questions, follows up with relevant probes and sends every conversation to the same transcripts, summaries and analysis as your other AI interviews.

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WhatsApp conversation in which the Terapage AI moderator asks follow-up questions about an online grocery order End of a WhatsApp interview with the Terapage AI moderator, finishing with a thank-you message
How it works

From interview guide to WhatsApp conversation

WhatsApp Chat is a channel inside AI Moderated Interview, so you set it up the same way as your other AI interviews.

  1. Set the objective

    Create an AI Moderated Interview, describe what you want to learn and choose the interview language.

  2. Write your questions

    Add your core questions and optional follow-up probe guidelines for each one.

  3. Choose WhatsApp

    In AI Moderator, pick Guided Text & Chat Interview and WhatsApp, then set the moderator persona, welcome and farewell messages.

  4. Launch and invite

    Set dates and reminders, launch the activity and send WhatsApp invitations to your participants.

Terapage
WhatsApp channel settings in Terapage with the Use Terapage Number option, branding and welcome message
Live preview of the WhatsApp welcome and farewell messages
Set up

Make WhatsApp your interview channel

Choose WhatsApp in the AI Moderator step and shape how the conversation opens and closes. A live preview shows what participants will see.

  • Send from Terapage’s shared WhatsApp number, ready to use straight away
  • Participants see the interview arrive from Terapage
  • Write your own welcome greeting and completion farewell message
  • Optionally have the AI ask for the participant’s name and use it during the session
Questions

Your questions, with intelligent follow-up probing

Add the core questions you want every participant to answer. For each one you can add targeted follow-up probe guidelines, and the AI moderator uses them to dig deeper where an answer needs it.

  • Add, reorder and remove interview questions
  • Optional probe guidelines for each question
  • An estimated response time for each question
  • The same AI interview engine as Terapage’s other chat interviews
Terapage
Interview Questions step in Terapage with five questions and follow-up probes
Intelligent AI follow-up probing with a targeted probe guideline
Terapage
Transcript of a WhatsApp interview in Terapage with AI questions and participant replies
A participant reply tagged with a mood
Results

Every conversation becomes a transcript

WhatsApp replies flow into the same response views as your other AI interviews. Open a participant to read the full exchange between them and the AI moderator.

  • Speaker labels and timestamps for every message
  • Each AI turn tagged with the question it belongs to
  • A mood tag on participant replies
  • Search within the conversation
Analysis

AI summary and analysis, ready when the chat ends

Move from transcript to insight without leaving the page. Each interview has its own summary and analysis, and combined views bring participants together.

  • AI Summary for each participant and across participants
  • Sentiment analysis with mood categories and granular sentiments
  • Manual insights, word cloud and exports of transcripts, summaries and analysis
Terapage
AI Analysis tab in Terapage showing sentiment analysis of a WhatsApp interview
Mood card with responses, share, weight and strength
The participant experience

A familiar chat, guided by AI

Starts in WhatsApp

Participants receive a WhatsApp invitation, or open the interview from their study and send the start message. Their reply begins the conversation.

A text conversation

The AI moderator asks one question at a time and follows up on what the participant says. Participants answer by typing their replies.

In their own time

There is no new app to download for the chat. Participants can stop invitations and reminders at any time by replying STOP.

And more platform features & capabilities...

Terapage: online qualitative and quantitative market research platform

AI-Moderated Chat Interview

Our AI-Moderated Chat Interview is designed to bring the power of AI to qualitative research with our automated interview activity. Designed to streamline the research process, our platform conducts dynamic, human-like interviews using your research questions and adaptive probes.

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Terapage: online qualitative and quantitative market research platform

AI-Moderated Voice Interview

Our AI-Moderated Voice Interview solution enables researchers to conduct natural, interactive voice-based interviews at scale. Using conversational AI, the platform asks research questions, responds with intelligent follow-up probes, and captures rich qualitative insights through human-like conversations — making research faster, deeper, and more engaging.

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Terapage: online qualitative and quantitative market research platform

AI-Moderated Video Interview

Our AI-Moderated Video Interview is designed to bring the power of conversational AI to qualitative research. Designed to streamline the research process, our platform conducts dynamic, human-like interviews using your research questions and adaptive probes.

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Terapage: online qualitative and quantitative market research platform

AI-Moderated Telephone Interview

AI-Moderated Telephone Interviews enable you to conduct scalable voice-based research without a live moderator. Automatically call participants, ask dynamic questions using a configurable AI interviewer, record responses, and generate transcripts, summaries, and actionable insights in one seamless workflow.

See Platform Feature
Terapage: online qualitative and quantitative market research platform

AI-Powered Insights

Terapage leverages cutting-edge generative AI to simplify the process, enabling researchers to instantly summarize and extract key insights from large, complex datasets with just one click.

See Platform Feature
Terapage: online qualitative and quantitative market research platform

Insightful reporting & analysis

Effortlessly transform your research data into actionable insights with Terapage’s advanced reporting and analysis tools.

See Platform Feature

Ready to run an AI interview in WhatsApp?

Set up your questions, choose WhatsApp as the channel and review transcripts and analysis as replies come in.

Try Free For 7 Days Request a Demo
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